I first joined Twitter a few years ago because I heard it was a great way to market my business. I've found that to be true. And years later, I’m still there every day. But if you are there only to market your wares, you’ll miss out on a lot of good stuff. In addition to the obvious networking and marketing aspects, it’s also been a great place for for a daily dose of inspiration, information, and social engagement. Networking I have … [Read more...]

Learning the difference between personal and business pages. I am a boring facebook friend. I marvel at the antics of family members, comment on baby pictures and give sporadic updates about the shiny items that have caught my eye. I am in awe of those with active personal pages and massive friend counts. Like many of you - who has time? Yet I do digital marketing strategies and have run countless successful campaigns for my clients on … [Read more...]

In 2009 I heard that during the State of the Union speech, several Senators were twittering to each other. I found that pretty astonishing – distinguished old guys tweeting. I took a look at Twitter, and initially found it the most time wasting thing I’d ever seen. I just didn’t see any point. Then I looked more closely and began to study Twitter. I’ll admit freely, I learned a lot from a San Diego State student named Nate who had a … [Read more...]